There has been confusion about the Twitter verification badge, after many celebrities lost it.
After Elon Musk bought Twitter, he introduced some new rules.
Among other things, users now have to pay to get the blue check mark.
Later, more badges were created, such as gold for corporations and gray for government organizations or leaders.
This week, Twitter made it clear who pays and who doesn’t.
This has resulted in many people losing their blue badges.
Among others, Beyoncé, Oprah Winfrey, Kim Kardashian, Cristiano Ronaldo, and former President Donald Trump.
While the chaos continued, Musk tweeted the following:
The badge has previously been awarded to celebrities, leaders, politicians, journalists and established organizations after confirming their identity. It served as proof of authenticity.
The Pope received a new gray badge
The Pope also lost the blue badge, but later received a gray one.
The Vatican was surprised by the loss of verification. They wrote in a statement prepared by Reuters that they hope Twitter will continue to verify the authenticity of the account.
Eventually it was checked again with a new badge.
Some other celebrities, like LeBron James and author Stephen King, still have bruises.
This is because Musk himself pays for it.
still blue
Those who might pay for the verification mark include Miley Cyrus, Britney Spears and Coldplay. They still have a blue tick on their account.
Ed Sheeran chose a slightly different strategy. He has marked his account as a business with a golden badge.
He writes that the Gold Label will cost $1,000 per month BBC. That is approximately 10,000 NOK.
Brand problem
There were some problems when launching the payment feature. People paid for the bruises and pretended to be other people.
Many pretended to be Elon Musk himself. This caused the job to be suspended.
A number of controversial groups have also paid to be verified, including Taliban members.
Elon Musk suggested putting it all together Twitter is behind a paywallBut for now, it doesn’t look like that’s going to happen anytime soon.
Musk announced since he took over as head of Twitter a number of new jobs.
Among other things, swipeable views, how many people viewed your Twitter post and prioritizing paying customers.
“Organizer. Social media geek. General communicator. Bacon scholar. Proud pop culture trailblazer.”
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