After Discord's CEO previously confirmed that users would never have ads on the platform, this is a shift.
According to the Wall Street Journal, Discord is preparing to provide ads on the platform to all users. These ads will appear at the bottom left of the chat software Connected He will try to increase the platform's revenues.
Discord has always been free and in recent years has tried to rely on the subscription service Nitro to survive, but the profits are not enough to withstand the increasing challenges. In January this year, the platform About 17% of its total workforce has been laid off It is facing a complex phase of revenue shortages and unstable growth.
The brand will also have gone to market to strengthen its advertising department, in order to create a profitable system that will allow the software to remain free in the future.
Discord has not commented on this yet a report, which contradicts the opinion of its CEO Jason Citron, but he is expected to reveal the entire plan soon. According to the Wall Street Journal, it will be possible to stop advertising on the platform for free and voluntarily.
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