owner TwitterEntrepreneur Elon Musk announced this Tuesday that starting April 15, only verified accounts on the social network, that is, those that pay a fee, can be recommended to other users.
Musk posted a tweet announcing these new measures, which include a reorganization of the so-called “Twitter Blue,” a designation applied to accounts that pay a fee to get verified, and therefore have a blue tick.
The South African businessman said the measure is the only realistic way to tackle the control of swarms of artificial intelligence “bots” that intrude on the network through content generated automatically by computer programs.
The measure, according to the Twitter CEO, also means that only verified subscribers will be able to vote in polls conducted on the social network.
In this way, accounts that do not pay a fee will not be included in the stream of “Tweets” recommended to other network users.
Currently, Twitter profiles pay about seven dollars (6.5 euros) per month to have a blue tick on their account, thus ensuring that it is a verified profile and that it gives access to additional resources on the network.
The initiative comes just two days after Musk confirmed to Twitter employees, in an internal note, that the company’s value had fallen to $20,000 million (18,564 million euros), less than half of the $44,000 million (40,842 million euros) that paid the purchase price. last October.
The billionaire, who since coming to Twitter has cut staff by nearly a quarter and sold a lot of furniture at his San Francisco headquarters, hasn’t been able to avoid losing a slew of advertisers, the company’s main source of revenue. The situation has also improved.
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