Apple unveiled a product line on Tuesday with the goal of improving the user experience in the living room, after The COVID-19 pandemicHowever, he rolled back the next software update that would focus on advertising on smartphones.

The presentation of this Apple product line was led by the latest version of the iPad Pro, compatible with 5G network and micro-chip M1, developed by the company built by Steve Jobs.

In the context of remote work [decorrente da pandemia]Computer analyst Dan Ives, of Wedbush, explained that Apple is experiencing a major recovery with iPad, with 40% growth (…) due to workers and students who invested in the latest release. “

The researcher expects that less than half of iPad users have replaced devices, which could boost sales of the latest version.

The US tech giant is also betting on the M1, a chip that should be the most efficient in the company that will replace Intel’s hardware in computers as of November and will also be among the iPads and the next version of iMac, which will replace it goes on sale from $ 1,300 (more than 1080 euros).