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“The digital transformation in Portugal is evident. Mainly in large and medium-sized companies, about 90% of them are working on digital transformation” – Business

“The digital transformation in Portugal is evident. Mainly in large and medium-sized companies, about 90% of them are working on digital transformation” – Business

Next week will be dedicated to the digital economy, with Portugal Digital Week, promoted by ACEPI, which includes a series of notable events, such as the presentation of the Navegantes XXI Awards and the Online Shopping Day., a kind of Portuguese Black Friday with discounts on online shopping. The Portugal Digital Summit, combining discussions and exhibitions, was also highlighted this year at Exponor, in Matosinhos.

The event is scheduled to take place on October 17 and 18 Over 150 national and international speakers To discuss key trends and challenges for businesses Under the slogan “Artificial Intelligence: Promoting Business Innovation and Digital Transformation”Specifically, the impact of artificial intelligence on the economy and future business models. It will include three stages for simultaneous sessions, an exhibition area, a communication lounge, and a space for live broadcasts and interviews.

The decision to hold the Portugal Digital Summit in the North for the first time arose from the desire to decentralize and strengthen the digital economy in one of the most dynamic regions of the country at a business level. “There are companies using the latest technologies and at the same time many small companies that do not even have an online presence,” explained Alexander Nilo Fonseca, President of ACEPI to SAPO TEK.

After three years of the pandemic, the return of in-person events is expected, and this is reflected in participation and registrations. “The response has been exceptional, with more than 2,000 registrations from professionals from the most diverse sectors with a very clear interest in seeing what more than 150 speakers have to say on 3 stages. These initial comments already predict a successful event and we are thinking about it,” he explained. The possibility of returning to the North in the releases “In 2024, it is already planned that we will return to Lisbon,” he added.

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The topic of artificial intelligence is the focus of various discussions throughout the two days of the conference.

AI, amplified by discussions around the Internet of Things, the metaverse, next-generation networks, and web3.0, offers a horizon of opportunities and challenges.“, highlights Alexandre Nilo Fonseca.

The United States is the invited country this year by ACEPI, similar to what happened previously with Brazil, the United Kingdom, Germany, France and China. “The presence of the United States, the center of AI innovation, will greatly enrich the dialogue. Portuguese companies and professionals, at this two-day conference, have a unique opportunity to get to know each other and benefit from this exchange of knowledge.“, adds the President of ACEPI.

The last few years have seen an acceleration of digital transformation in Portugal, and the data that will be shared along with the results of the study conducted annually by ACEPI, IDC and .PT show this development. “The digital transformation in Portugal is evident. Mainly in large and medium-sized companies, about 90% of which are working on digital transformation, and Portugal is also slightly above the EU average in terms of digital intensity of companies,” he says. Alexandre Nilo Fonseca, who realizes, however, that “in the case of small companies, less than half of them have digital transformation initiatives.”

Among the data collected, it is important to mention that “Business-to-business (B2B) sales of goods and services, including B2G, are estimated at €143 billion in 2023.“There are already more than 1.7 million registered .PT domains.”

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Alexandre Nilo Fonseca also highlights two data from the study that will be revealed next week. “ACEPI / IDC/ .PT study highlights a growing digital population with 87% of Portuguese already using the internet and 54% of Portuguese already shopping onlineMore than 9 billion euros are expected to be purchased online. Our forecast is that this volume of purchases may exceed 11 billion in the next three years.

3 stages and many spaces for discussion and communication

As usual, the panel discussions and scheduled interviews will be divided into Three phases, with simultaneous sessions: a Leadership stageWith key topics of digital transformation by nationally and internationally renowned speakers; Hey Turbulence stageWhich will address the latest concepts, technologies, methodologies and business models at the forefront of the digital economy and artificial intelligence; And the Master’s degreeDedicated to the e-commerce and digital marketing sector, with a presentation of success stories and good practices.

The 23rd Portugal Digital Summit also contains Exhibition area 6000 m2One Space 360for live broadcasts and interviews, and A Business hall To communicate between discussions.

“After 3 years of pandemic, hybrid or even 100% digital events, we are seeing great enthusiasm from companies and professionals to participate in in-person events. We aim to expand and enrich the PDS, strengthening its position as the largest digital event in the world Portugal,” says Alexandre Nello Fonseca.

The goal is also to “continue expanding the boundaries of the public distribution system, integrating more international cooperation such as the one we did with the United States this year and which in the past included Brazil, the United Kingdom, Germany, France and China.”

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“The energy and digital innovation coming out of Portuguese companies is a catalyst that predicts a future where the PDS is not just a national event, but a global platform for digital innovation and cooperation with other countries,” highlights the ACEPI President.

Remember that attendance at the conference is Free and free It can still be guaranteed, yet Mandatory pre-registration, Via the official website of the initiative.

You can also follow the event Through SAPO flow Or the It is broadcast on the dedicated TV channel transmitted by the three operators The main ones are, MEO, NOS and Vodafone.

As an integral part of Portugal Digital Week,The event organized by ACEPI also includes a presentation of Annual Study of the Digital Economy and Society’23which analyzes the development of the digital economy in Portugal, in areas such as Internet use by consumers, the presence of businesses and online e-commerce, and 21st Navegantes Awards Ceremony.